Posts tagged ‘Awards’

4 October, 2012

Motivated by tragedy, campaigning dad launches student road safety campaign

There are many honourable people who when faced with tragedy and heartbreak, endeavour to make a safer world for future generations.

Jon-Paul Kerr car accident Peugeot Student Road Safety Awards 2012

Jon-Paul Kerr was tragically killed in a traffic accident 20 years ago. His father Paul hopes the Peugeot Student Road Safety Awards will educate schoolchildren about danger on the roads.

At the Royal Society for the Prevention of Accidents (RoSPA), we cross paths with many of these admirable characters, such as Paul Kerr, 68, who has just launched the UK’s first ever student road safety campaign with parliamentary backing.

Driven by the untimely death of his 17-year-old son, Jon-Paul, in a traffic accident 20 years ago, Mr Kerr was spurred into action to raise awareness of driving safety among young people, because the driver involved in the crash was an 18-year-old who had passed his driving test just a fortnight earlier.

RoSPA and car company Peugeot are both sponsoring the Peugeot Student Road Safety Awards and RoSPA’s chief executive Tom Mullarkey headed down to Westminster for the official launch with Mr Kerr on September 25.

For the first time, 11 to 18-year-olds nationally are being asked to create unique road safety projects that will raise awareness of this life-saving issue to their peers – a generation of future drivers.

The winning projects will even be considered by the Department for Transport (DfT) as future road safety campaigns.

Road Safety Minister Stephen Hammond, parliamentary under-secretary at the DfT, is also backing the awards, along with MPs Chris White (Leamington and Warwick) and Jeremy White (Kenilworth), plus road safety and youth organisations.

Paul Kerr Jon-Paul Kerr Peugeot Student Road Safety Awards

Paul Kerr, pictured left, with Tom Mullarkey, RoSPA’s chief executive, MP Chris White (front, middle), Road Safety Minister Stephen Hammond and Tim Zimmerman, managing director of Peugeot UK. Photo: Anthony Upton.

The Minister said he believed that empowering young people with a sense of responsibility from an early age would help drive down fatalities and serious injuries on UK roads.

Five people a day died on British roads last year, so Mr Kerr’s motivation and creativity to save lives and prevent injuries is a welcome and much-needed asset to the country.

Each fatality costs £1.78m and, sadly, 16 to 19-year-old drivers are the most at risk.

These awards were born out of Mr Kerr’s realisation that there is a lack of education for schoolchildren about danger on the roads.

Mr Kerr, from Warwick, said that there were over 25,000 people killed or seriously injured on UK roads last year, which was the first annual increase since 1994, and added that he “hoped and prayed” this initiative would help to bring this unacceptable figure down.

He added that developing the Student Road Safety Awards had in some way been a way of “coping with my loss”.

The awards start with competitions based on the 38 BBC local radio station areas across England, giving students an opportunity to “think outside the box” and come up with creative projects which will then be judged by a panel in each region.

Winners of the area heats will then go forward to the final in London, where students will present their projects to a panel of road safety experts from the DfT, road safety units and professional bodies.

For more details on the awards and how to enter, go to

Alison Brinkworth, RoSPA’s communications officer

27 September, 2012

Make the most of your RoSPA Award

RoSPA Awards WreathThe RoSPA Occupational Health & Safety Awards are one of the most prestigious safety awards schemes in the industry and are judged by some of the industry’s most influential experts ranging from IOSH, NEBOSH, various trade unions, Cadbury, The Skills Funding Agency and of course RoSPA itself, to name but a few.  Sponsored by one of the biggest names in safety, NEBOSH, receiving an award from us is no easy task, so it’s important that no opportunity is wasted to gain the all important return on the time and money invested in securing your award. To help, RoSPA’s Head of Marketing, Sue Brookes, has put together the following advice, outlining some of the opportunities winning a RoSPA Award can bring and how to make the most them.

First you must decide what your key objectives for entering the RoSPA Awards are. Organisations enter for many different reasons, including:

  • Benchmarking different areas/sites/divisions of their business
  • Raising awareness of health and safety throughout their organisation
  • Gaining a competitive edge
  • Rewarding staff efforts
  • Highlighting successful projects for future tenders
  • Marketing and PR opportunities
  • Gaining an overall perspective of safety maturity within their organisation and where improvements need to be made

Once you’ve decided, you can start to consider how to maximise your chances of success and how to plan to make the most of the opportunities winning an Award can present.

Get everyone on board!

Often it’s only the senior management and health and safety teams who are aware that an organisation is taking part in the safety awards scheme. It’s very important (especially if your objective is to raise the profile of safety across your organisation) to tell every employee what you are doing and get them involved from the start. Let them know your objectives, what you expect to receive and how they can help.

Competition is a good thing!

If you’re aiming to benchmark different areas of your business or different sites, don’t forget to inform all of the staff in each area that this is your intention. You could build up a little competition between them with incentives, or even hold your own awards day for the whole company to get them to understand the importance of safety, which in turn could instil a real sense of worker involvement.

Be transparent!

Even if you don’t get the level of award you’d expected, don’t see this as a negative. The comprehensive submission and judging process means winning any level of RoSPA Award is a real achievement and a fantastic PR opportunity. Be totally open by telling everyone where your weaknesses lie and put an action plan together on how you will deal with them. Let everyone know what your objectives are for the following year and as long as you ensure they’re met, this will give you further press opportunities year on year!

Shout about itDon’t wait to shout about it

PR opportunities should not be left until you have received the award. Tell all your customers and potential customers that you intend entering the Awards and your reasons for doing so. Write tailored press releases for each of your target markets, tweet about it, post it on Facebook, include it in your regular newsletter – using social media for publicity is a cheap and effective way of sharing your message.

Now you’re a winner

Once you have received your Award, use every avenue possible to inform your employees, customers and suppliers of your fantastic result, including:

  • Creating a webpage dedicated to your organisation’s commitment to safety and:
    • Display the Award Winners’ logo and any other logos you have e.g. RoSPA Member logo, professional institute membership logos etc.
    • Include photographs from the Awards ceremony and presentation day
    • Upload press releases about your Award achievement and link to any external websites which have picked up on your success
    • List your health and safety teams’ achievements e.g. training, qualifications etc
    • Add details of health and safety projects you are undertaking or have implemented in the past. Outline the difference it has made to your organisation’s health and safety management systems
    • Talk about any training programmes you have in place
  • Writing tailored press releases and sending them out to publications relevant to your target market.  Need help? Use the RoSPA PR template supplied to all Award winners to kick-start your PR campaign
  • Using all your social media channels, and remembering that Facebook and Twitter love images, so upload your official and unofficial photographs from the day and evening ceremonies
  • Use the official Twitter #RoSPAWinner every time you post about your success and benefit from being part of a lively Twitter community
  • Creating a blog post from your health and safety manager to outline ‘how success was achieved’
  • Including the Award Winners’ logo on printed and digital materials such as tenders, letterheads, catalogues, marketing emails, websites etc

Celebrate your success

Bring key clients or prospective clients to the prestigious gala dinner, so that they get first-hand experience of your organisation’s dedication to safety commitment and your resulting success. We’re sure they’ll be impressed with the fantastic night of fine dining and entertainment and will enjoy helping you celebrate your success.

Competetive advantage

Give your tenders the winning edge

You can enter your organisation as a whole into the awards scheme and/or a specific project you have been working on. Success in either case could give your tenders a winning edge over your competitors, demonstrating your excellent safety performance. The value that award-winning safety assurances can offer to prospective clients shouldn’t be underestimated.

And finally, personal development

As the co-ordinator of the Award entry submission, your organisation’s success is also a key personal achievement.  Add it to your C.V and your LinkedIn profile – let being an Award winner have a positive effect on your career.

Don’t limit your Award winning celebrations. Make sure the world knows about your safety record, as it’s certainly something to shout about!

Sue Brookes, Head of Marketing, RoSPA 

20 September, 2012

RoSPA Occupational Health & Safety Awards – A business case

Aiming for high standards of health and safety is the right thing to do and is not just about legal compliance. Achieving and proving excellence in the way health and safety risks are managed has massive business benefits.

A strong health & safety culture, demonstrated by being a RoSPA Occupational Health & Safety Award Winner, pays for itself many times over in preventing injuries and lost staff time.  According to HSE Key Annual figures 2010/2011:

  • 1.2 million working people were suffering from a work related illness
  • 175 workers were killed at work
  • 115, 000 injuries were reported under RIDDOR
  • 200, 000 reportable injuries (over 3 day absence) occurred (LFS)
  • 26.4 million working days were lost due to work-related illness and workplace injury
  • Workplace injuries and ill health (excluding cancer) cost society an estimated £14 billion (in 2009/10)

These figures alone demonstrate how reducing the incidences of accidents at work can benefit organisations in the most crucial way – their finances!

Because health and safety goes to the heart of the way a business is run, an ambitious approach to reducing accidents and safeguarding health speaks volumes about an organisation’s ethos and professionalism. This overt socially responsible attitude will not only act as a motivator internally amongst employees, reassured that their well-being is of paramount interest, but can also serve to win new business and tenders over competitors. At a time when adding value is key to procurement decisions, Award Winner assurances can be the winning indicator to potential clients.

If further persuasion is needed on the business case for entering the RoSPA Occupational Health & Safety Awards, then the enhanced safety culture that will undoubtedly be a consequence of entering the awards and the reduction in costly damage and business interruptions also need to be taken into account. Uninsured losses very often outweigh the cost of insurance premiums massively.
Uninsured costs can include:

  • Lost time
  • Sick pay
  • Damage or loss of product and raw materials
  • Repairs to plant and equipment
  • Extra wages, overtime working and temporary labour
  • Production delays
  • Investigation time
  • Fines
  • Loss of contracts
  • Legal costs.

Accident and ill-health costs are like an iceberg: costs that are recoverable are visible but those that are unrecoverable are hidden below the waterline and are many times greater. In recession, when sales and turnover are flat, saving money by avoiding accidents and ill health related absence makes a massive contribution to defending the bottom line.

High achievement in the RoSPA Awards will not only act as an internal benchmark for year on year performance but will identify your organisation as a beacon of success to competitors and clients alike.

David Rawlins, RoSPA Awards Manager

Make the most of your RoSPA Award success –  find out how!

22 June, 2011

Climbing for RoSPA with STEP UK

RoSPA would like to thank Arlena Kuenzel, co-chair of the Leicester division of STEPUK and medical student, for her guest blog this week. She and two fellow students decided to undertake some fundraising for RoSPA by taking part in the three peaks challenge.

Here is their story!

After STEPUK (the Society for Trauma, Emergency Medicine/Nursing and Pre-Hospital Care United Kingdom) advertised a three peaks challenge in aid of RoSPA, I decided to find out a bit more about the work that RoSPA undertakes.

It was with great interest that I learnt about their achievements within accident prevention and I was motivated to take up the challenge and help to raise money for the charity. Accident prevention is vitally important and, as a medical student, I have had the unfortunate experience of seeing traumatic injury from what could have been preventable events on too many occasions.

L-R: Arlena Kuenzel, Michael Coulton, Tom Mullarkey, Tim Williamson, John Ly

When I first signed up to the three peaks challenge, I did not anticipate quite how great the challenge would actually be though….

Meeting up with the rest of the team and realising that I was one of only two girls in the group made me think that I probably should have done a bit more training than I had done before setting out to walk the three peaks!

The first journey to Mount Snowdon was filled with excitement and we were all raring to get started. It also allowed us to get to know each other as a team a bit better.

Once we crossed the border to Wales and found our campsite, we all worked together to get the tents up as quickly as possible. Not wanting to make too much work for ourselves, we also made use of the minibus as a makeshift tent… a less than comfortable night!

Early next morning, we got going on the first of the three peaks. We made good pace but had enough time to appreciate the beauty of the sunrise. While we could all have done with a nice sit down and a cup of tea after our initial burst of enthusiasm, we found the café on Mount Snowdon had been closed for refurbishment. Luckily we had brought plenty of supplies with us so made frequent stops to refuel on food and water.

After getting to the top and back down again we decided to get going to Scafell Pike straight away so as not to lose any time, as the clock was ticking on our challenge.

Once we got there, it soon became apparent that I had been using all sorts of muscles that I had forgotten I had! Needless to say, getting going again was a bit of a struggle! With time limited, we had to push on though.

We seemed to be walking for an age but looking back at our path and still being able to make out where we had parked our minibus, made me realise just how much further we still had to go. As we were collecting money for RoSPA along the way, it meant that we were able to keep our spirits high by talking with the public about STEPUK, RoSPA and our fundraising efforts. The last part of Scafell Pike was a scramble to the top along loose rocks – I think we were all more than a little relieved once we reached the summit! Now we just had to get back down…

A fitting reward!

We did eventually make it back to the minibus and got going to our next destination – northbound to Scotland. Here we went in search of some hot food. As it was late in the evening, finding somewhere was far trickier than we had anticipated and it provided us with a whole new challenge! After several failed leads, and nearly giving in to just grabbing some snacks from the service station, we found a take-away in one of the Scottish towns. Still wearing our walking gear and looking somewhat worse for wear certainly made us stand out from the other customers there!

Having satisfied our hunger we thought it would be a nice quick drive up to the place we planned to camp near Ben Nevis. All that changed when we were faced by flashing blue lights and found out there was a road block. A quick chat with the police officer dashed any hopes of using that road for a good few hours.

Being tired from the day’s walking, we nearly camped at the roadside then and there but decided it would be best to persevere. All credit to our driver who found a detour and got us to Ben Nevis in the early hours of the night. There were a few more people making use of the minibus to sleep in that night but we pulled together to put up tents for everyone who was unable to fit into the bus.

Things looked brighter in the morning and we set off for our last peak. The brightness of the morning did not last long though and we came across the worst of the weather we had encountered so far on our challenge… and it was getting worse the higher up the mountain we went. A hailstorm welcomed us as we reached the top. Luckily we were so elated that we had made it that the weather did not dampen our spirits.

Michael Coulton, Tom Mullarkey, RoSPA’s chief exec, and Arlena Kuenzelat the RoSPA Awards

After brief celebrations at the summit with the rest of the team and also other hikers, we decided it would be best to make a speedy descent to avoid staying cold and wet for too long. A few of us decided to use the last of our energy and run down. This initially seemed like a good idea to me but soon became more difficult when my shoes decided that they had had enough from all this walking and the sole started hanging off. We did make it to the pub at the bottom where we had a nice warm drink and some food and then all that was left was the long drive back to Leicester.

All in all, it was a weekend full of ups and downs but I came away with a great sense of achievement and made good friends along the way!

A few months later we were approached by RoSPA to present at the annual Occupational Health and Safety Awards. It was an honour to work with the team at RoSPA and find out more about the good work that our fundraising has contributed to. Despite the nerves that come with talking in front of such a large audience, it was an incredible experience to be part of an event that recognised so many people’s dedication to saving lives.

By Arlena Kuenzel

More photographs are available on RoSPA’s flickr account.

31 May, 2011

Winning Awards at the Home of Health and Safety

Safety & Health Expo

On May 17-19, the annual Safety and Health Expo took place at Birmingham’s NEC – and as usual, RoSPA was present with a superb stand (even if we do say so ourselves!). This year, our theme was, “RoSPA: The Home of Health and Safety”, and the stand was modelled on our new headquarters in Edgbaston, Birmingham.

As well as meeting, greeting and talking to the many people

RoSPA's Expo stand: the home of health and safety

who came by to say hello, we also hosted Stocksigns, our safety signs partner, and DBDA, the new home of RoSPA’s products.

Visitors to the stand were invited to enter a prize draw to win a place on the prestigious NEBOSH National Diploma in Occupational Health and Safety, or an MORR Review for their organisation.

Additionally – and extremely successfully – we had a cyclone game on-stand. Participants had 30 seconds to catch as many red balls as they could and put them in a box, with the winner taking home an iPad2. Sounds easy enough, doesn’t it? I have it on good authority that it was much more difficult than it looks or sounds!

Tom Mullarkey scrabbles around in our on-stand cyclone game

The winner put away 11 red balls – while RoSPA’s deputy chief executive Errol Taylor, and Andreas Nicoli, one of our stand hosts, managed to put away 13 red balls while squashed into the box together – but as it was a joint venture, they were jointly disqualified!

Tom Mullarkey, RoSPA’s chief executive, said: “RoSPA was once again proud to be a part of this year’s Safety and Health Expo success story. The RoSPA stand was a real triumph, with the cyclone game attracting a huge number of willing participants all keen to enter our competition.

“Expo is always a great opportunity to meet our colleagues and fellow professionals, and hear about the good work they’re doing on the ground. This year was no exception; we were able to meet and talk to a great many people – old friends and new. Our stand saw an excellent level of footfall, and we established plenty of new relationships with event-goers.

“The calibre of stands and exhibitions was extremely high, and everyone involved can be very proud of their contributions to an excellent event.”

As far as other stands went, the favourite of this intrepid Expo explorer was The Explosion Stand – otherwise known as Denios. They demonstrated what could happen when reactive substances come together in an unplanned manner – with extremely loud results. It was all great fun – and had a serious message at its heart, which was communicated to the audience impressively.

The explosions could be heard from the other end of the NEC – and the NEC is a BIG place!

The RoSPA Occupational Health and Safety Awards

Every year, RoSPA seems to break records with its award entries. This fact flies in the face of what the popular media would have you believe – that “elf ‘n’ safety” is nothing more than a bothersome irritant, something to be given lip service and complained about.

Guests enjoying Wednesday night's gala dinner

However, our awards ceremonies tell a different tale. More than 1,800 organisations entered this year’s awards; the majority of awards are non-competitive, and are a prestigious way of celebrating and publicising commitment to continuous improvement in accident and ill health prevention. RoSPA’s awards scheme encourages firms to adopt a sound health and safety culture from the top to the bottom of their organisation – and instil a sense of pride and enthusiasm.

At the gala dinners which took place each evening after the presentations, the major awards were announced – and the feeling of pride was palpable from the hundreds of dinner guests. It isn’t just a good night out on the company dime; winners genuinely look forward to these events, and see them as an opportunity to show off their skills, good reputation, and commitment to their workers. And, not only do our awards provide well-deserved recognition for the winners, but they also encourage other organisations to raise their standards of accident and ill health prevention. We look forward to seeing all our winners again next year!

Tom Stade: a funny man

After the evening meal, we were treated to entertainment by Canadian comedian Tom Stade, who has written for Tramadol Nights and appeared on One Night Stand, and Stand Up For The Week.

He was extremely funny, waxing lyrical on the joys of Primark, Argos’s ordering system, and the local meat seller from Wolverhampton – as well as handing out marriage guidance advice to all and sundry.

All in all, the three days of Expo and Awards went with a bang and a fanfare – a roaring success enjoyed by all.


Vicky Fraser – Press Officer/Web Editor for RoSPA


%d bloggers like this: